Taste – Brand Discovery Platform

There Are Two Kinds of Founders.

The ones who look at a brand and think: "that's beautiful".
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And the ones who look at that same brand and understand exactly why it charges $180 for a candle, why people feel loyal before they've even bought, and how it creates desire without a single discount.
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Taste turns you into the second kind.

I Need This

Founders of your favourites brands trained their eye.

This Is What
You Start to See.

Patterns.
Decisions.
What makes people buy instantly.

Study exact details that make a brand feel expensive and impossible to ignore.

Learn on the best real-world brands examples that dominate today's market and apply knowledge for your brand.

I Want This

14 Taste Types.
Find Yours.

14 unique aesthetic archetypes. Not the vague personality types that leave you with nothing to build from. Each Taste Type™ is a full sensory world. Cultural references. Visual DNA. Material preferences. The emotional atmosphere your brand should live inside.

The brands you obsess over? Most of them belong to one. Find yours. Build from there.

Start Exploring

Find your Taste Archetype.
And create a whole brand universe around it.

Taste Is Perfect
For You

· If you've redone your brand more than once and something still feels off
· If your Pinterest has 4,000 saves and zero direction
· If you look at certain brands and think: "why can't mine feel like that?"
· If you're ready to build something that can only belong to you

I Need This

Built for the
Founder Who's Done Guessing.

If you're working in Beauty, Fashion, Wellness, Food, Home or just creating a personal brand – then Taste was made exactly for you.

I Want This

This Is Not For

– People looking for quick hacks
– People who don’t care about perception
– People who aren’t ready to be seen

Join Taste

Taste Is Perfect
For You

· If you’re building something that should feel expensive without explaining why
· If you know your brand has more potential than it’s currently showing
· If you’re done looking like everyone else

Enter Taste

Taste is
Intelligence.

It’s not about what looks good. It’s about knowing what works. Why some brands feel inevitable and others disappear.

Taste trains you to see the difference. And once you see it, you build your brand differently.

I Need This

Pistachio Milk

#eef3e4

Muted Olive

#3f4535

Neon Green

#88ffa2

Canela Light

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The Details That Make the Difference.

Every brand inside Taste comes fully decoded. Exact hex codes you can copy straight to your canvas. Fonts you can download or buy. Logos examined up close.
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Not brand vibes. The actual technical decisions behind every brand that earns its price.

Start Exploring

For the ones who
seek depth and quality

Instagram

Taste

100% curated,
gems only

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✓

Deep filtering by color, style, country, industry

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✓

14 Taste Types ™ for clarity and self discovery

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✓

Full brand dashboards
(not just image + link)

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✓

Palettes, fonts, logos. All in one place.

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✓

No ads, no chaos, no chase for the likes

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✓

Instagram

Taste

100% curated,
gems only

✕

✓

Deep filtering by color, style, country, industry

✕

✓

14 Taste Types™ for clarity and self discovery

✕

✓

Full brand dashboards
(not just image + link)

✕

✓

Palettes, fonts, logos — all in one place

✕

✓

No ads, no chaos, no chase for the likes

✕

✓

Taste Is the Skill Nobody Told You
Was Learnable.

I'm Anastasia. Award Winning Art Director & Brand Consultant with 10+ years building brand worlds across beauty, fashion, and lifestyle.

I watched many founders spend thousands on photoshoots, designers, and coaches and still feel like something was off. Not because they weren't talented. Because they didn't have the right references and a framework to read them.

Taste is that framework. Every brand inside was chosen to show you what right looks like, so you can finally build it for yourself.

Best Value

yearly

$12 / month

$144 billed annually – save 37%

✓ 350+ Hand-curated brands.
Gems only, no noise.

✓ 14 Taste Archetypes™
Find your aesthetic identity

✓ 9 Industries: beauty, fashion,
home, food, jewelry & more

✓ Full brand dashboards.
Colors, fonts, tone, ethos decoded.

✓ Filter by country of origin.
Study markets that matter to you.

✓ New brands added weekly.
Always growing, always fresh.

Join Taste

Get Started

monthly

$19 / month

Billed monthly, cancel anytime

✓ 350+ Hand-curated brands.
Gems only, no noise.

✓ 14 Taste Archetypes™
Find your aesthetic identity

✓ 9 Industries: beauty, fashion,
home, food, jewelry & more

✓ Full brand dashboards.
Colors, fonts, tone, ethos decoded.

✓ Filter by country of origin.
Study markets that matter to you.

✓ New brands added weekly.
Always growing, always fresh.

Join Taste

Get Started

Once You See It,
You Can't Unsee It.

Why that font creates that feeling. Why that color palette signals that price point. Why a brand's photography makes you want to touch the product before you know what it costs.

The brands at the top of your market are communicating constantly – before the first word.

Taste trains you to read what they're saying. And once you can read it, you can write it.

I Want This

FAQ

What is Taste?

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Taste is a curated members-only platform for discovering brands through the lens of aesthetic identity.It helps you understand your personal style by exploring thoughtfully selected brands, visual languages, and design worlds. Through archetypes, filters, and curated references, Taste turns inspiration into clarity – helping you recognize what truly resonates with you. In short, Taste is both a brand discovery tool and a mirror for your aesthetic self.

Who is Taste for?

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Taste is for people who care deeply about design, style, and the feeling behind the things they choose.

Our community includes:
– Creatives and founders looking for aesthetic clarity
– Design-minded shoppers who prefer quality over trends
– People who feel overwhelmed by endless inspiration online
– Anyone who wants to better understand their own taste

If you’ve ever saved hundreds of images trying to understand your style – Taste was built for you.

how to create my account?

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After purchasing Taste subscription you will see the pop-up with signup button. Missed the popup? Just check your email, its already there with your subscription receipt.

How do you select the brands you feature?

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Every brand in Taste is chosen through a careful, multi-step review process. We look for exceptional design quality, clarity of identity, and a distinct brand world – something that feels original, consistent, and emotionally resonant.
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A brand must have more than just beautiful visuals. We consider its storytelling, cultural context, and point of view, as well as how well its design language aligns across touchpoints — from packaging and photography to typography and tone of voice.
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We feature brands that stand apart: those with a recognizable visual DNA, a strong sense of purpose, and an ability to create a world that feels wholly their own. Whether it’s a quiet, minimal concept or a bold, layered narrative, each one must evoke an emotional response and meet our editorial and aesthetic standards.

Do you cover brands from all countries?

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Yes. One of our core goals is to create a truly multicultural presence within Taste – celebrating the best in design and branding from every corner of the world. We seek maximum diversity across regions, cultures, and ethnicities, ensuring the library reflects a rich tapestry of global creativity.

From heritage craft to cutting-edge innovation, each brand we feature is chosen not only for its aesthetic excellence but also for the unique cultural perspective it brings. This approach allows Taste to be both a style compass and a cultural archive – a place where members can discover inspiring voices from around the globe.

What are Taste Types™?

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Taste Types™ are aesthetic archetypes that help you understand your personal style.

Each Taste Type represents a distinct emotional and visual language – from quiet elegance to bold maximalism. Examples include: Quiet Icon, Soft Architect, Dreamy Realist, Fire Bloom, Dark Poet, Electric Muse, and more.

These archetypes help translate instinct into understanding, allowing you to recognize patterns in the brands you love.

Find More Answers Here

Highly Curated
Universe

Instead of thousands of random references, you explore a refined collection of brands worth studying. Each one chosen to inspire you and elevate your sense of taste.

Join Taste